OMG! Link - http://www.bwfbadminton.org/news_item.aspx?id=71653 BWF released the announcement that their main sponsor from 2013 until 2016 is Li Ning and Redbull China. The sponsorship shall cover Sudirman, Thomas/Uber, and World Championship What happen to Yonex ? They lose sole sponsorship with Indonesian players (PBSI) earlier this year, and now they lose BWF....
Aren't they also big in basketball? It is nice to see that the competition between the companies has gone up a level. This can be good news for us players
if Adidas were to sponsor the Sudirman Cup (or other major BWF events), maybe they could help make badminton more popular in Europe...