Meh, if he won those matches, he would've won a whole lot more money... not just prize money, but more endorsements etc...
Isn't that the same? "A player" is not just his physics and strokes. It's the whole player, including mental aspects. Therefore, LCW lost to LD, because LD has the whole package. (furthermore, I believe LD is the better player if you only look at shots and physics, even ignoring mental apsects...)
Do you know something that we don't ? Lost those matches but won a lot of money? How can that happen? Are you insinuating that he betted on himself loosing those matches or that he was working hand in glove with betting syndicates?